Wilco x Intelligentsia Coffee Collab

Chicago's hometown hero's of indie rock, Wilco have collab'ed with Chicago's coffee kings, Intelligentsia to offer a wicked limited package. Wilco is taking pre-orders for the exclusive bundle, which includes 2 lbs of Organic whole bean Ethiopian and 2 mugs (designed by Andy Wickstrom). Pre-orders must be placed before midnight, Dec 5th EST. The beans will then be roasted on Dec 6th & 7th and shipped shortly there after.
Give the gear HERE

HEO JEONG IM...ENTER THE COFFEE STICK

Designer Heo Jeong Im has just introduced the Coffee Stick. Now, the deal with his creation is hot, fresh brewed coffee on-the-go. How's it work? Just grab your cup of hot water, drop your stick in, a few turns of the wrist and wham-o, coffee. Choose from Cafe Latte, Cappuccino, Caramel Machiato, Mocha Latte & Americano flavours.

I think that this is a good looking 'design concept', but not all concepts need be produced and the downside certainly is a downer.

Let's look at some of the negatives, shall we:
-a horrible waste of resources...what's the landfill life of the stick?
-why not create something somewhat re-usable, say, a spoon for my yogurt instead of the bulbous stirrer?
-at a glance, it looks more like a pregnancy test...should I pee on the stirrer before or after I mix my coffee?
-the only things I enjoy on a stick are lollipops & corn dogs.
-if you really need your 'coffee on the go" wouldn't you rather toss a hand-full of Starbucks' Via's in your pocket or bag? After all, size matters and Heo's stir-stick is flippin' huge!